LuLu Hypermarket and MOCI Unite to Spotlight Qatari Products During National Product Week 2026

LuLu Hypermarket Qatar, in partnership with the Ministry of Commerce and Industry (MOCI), has launched National Product Week 2026, under the compelling slogan “From Us, For Us – The Story Begins in Qatar.” This significant initiative is designed to champion locally manufactured goods, bolster Qatari manufacturers, and inspire consumers to embrace homegrown brands. The campaign is currently active across all LuLu Hypermarket stores in Qatar, providing a prominent platform to showcase the quality, diversity, and potential inherent in products made within Qatar. The official inauguration was led by Dr. Mohamed Ahmed Albohashim Al Sayed, Manager of the National Product Competitiveness Department, and Jassim Al-Kuwari, Assistant Director, National Product Support Department, both from the Ministry of Commerce and Industry. They were joined by Mr. Shaijan, Director of LuLu Hypermarket Qatar, Mr. Shanavas, Regional Director of LuLu Hypermarket Qatar, alongside esteemed Qatari guests, Ministry representatives, and senior LuLu management.

Running until November 15, 2026, the campaign celebrates Qatar’s advancing production capabilities, its rich heritage, and its vibrant entrepreneurial spirit. It aims to create enhanced opportunities for local manufacturers and suppliers to connect directly with consumers, underscoring the vital role of locally produced goods in fortifying the national economy and fostering a sustainable domestic business ecosystem.

Jassim Al-Kuwari, Assistant Director, National Product Support Department at MOCI, commented, “This initiative is a testament to the Ministry of Commerce and Industry’s ongoing efforts in collaboration with private-sector partners. Last year, we witnessed a remarkable 75% increase in Qatari product sales during National Product Week at one of the hypermarkets, and our ambition this year is to surpass that achievement. The campaign is dedicated to supporting national products, farmers, and manufacturers. Currently, Qatar boasts over 1,000 manufacturers producing more than 2,300 distinct products. Our primary objective is to elevate the perception of quality for locally made products, drive their sales, and significantly contribute to strengthening the nation’s food security.”

Shoppers at LuLu Hypermarket stores can discover an extensive array of Qatari-made products spanning various categories. These include fresh produce like vegetables and herbs, poultry, eggs, authentic Arabic lamb, dairy items, frozen foods, delicatessen, freshly baked goods, general groceries, and a selection of health and beauty products. Further demonstrating its dedication to local sourcing, LuLu is also featuring over 300 private-label products manufactured in Qatar, highlighting its continuous commitment to supporting domestic industries and expanding local production opportunities.

The campaign proudly presents a comprehensive collection of leading Qatari brands, such as Baladna, Pearla, Mazzaraty, Dandy, Al Maha, Qbake, Rawa, QFM, Rayyan, Qatar Pafki, Jawharah, Flora, Gourmet, Agrico Qatar, Batatos, Al Wajba, Kitco, Paramount Agricole, Ocean Fish, Napoli Bakeries, Al Waha, Al Annabi, Korean Bakeries, Al Manhal, Aqua Gulf, and Doha, among many others. Through this extensive display, LuLu Hypermarket seeks to enhance the visibility of local brands, provide broader market access for Qatari producers, and make homegrown products more readily available to consumers.

Adding an extra layer of excitement, LuLu Hypermarket has launched the ‘Shop & Win’ promotion, which runs until December 5, 2026. This initiative rewards customers for their support of Qatari products. Customers who purchase QR 25 or more worth of Qatari products from the supermarket section will receive an electronic raffle coupon for a chance to win LuLu gift vouchers. A total of 20 winners will each receive a LuLu gift voucher valued at QR 5,000, making the total prize pool QR 100,000. The draw is scheduled for December 17, 2026, at LuLu Hypermarket, D-Ring Road.

Through National Product Week and the accompanying ‘Shop & Win’ promotion, LuLu Hypermarket reinforces its strong collaboration with the Ministry of Commerce and Industry, local manufacturers, and suppliers. This reaffirms LuLu’s dedication to promoting Qatari products and actively supporting the nation’s economic development. With the resonant message “From Us, For Us – The Story Begins in Qatar,” LuLu encourages consumers to take pride in locally made products and play a pivotal role in nurturing the growth of homegrown industries.