British Council, Liberty, and Doha Design District Launch 'Living in Pattern' Design Exchange


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A pioneering Qatar-UK design residency titled 'Living in Pattern: Fabrics Inspired by Qatari Heritage' has officially launched in Doha. The initiative is a collaboration between the British Council, Liberty London, Liberty Home Msheireb, and the Doha Design District, powered by Msheireb Properties.
Marked by a strategic partnership agreement signed at Liberty Home Msheireb, the international exchange connects local talent with one of the UK’s most celebrated design institutions. Delivered across three stages—Discover, Develop, and Advance—the residency brings together up to 10 Qatar-based artists and designers to transform local heritage into contemporary fabrics.
Participants embark on an immersive research journey exploring Qatar's architecture, native flora, marine environments, museums, and living cultural traditions. Following a rigorous assessment process, five participants will progress to an intensive development phase before undertaking a mentorship residency in London alongside Liberty’s acclaimed design team.
A major highlight of the initiative is that up to two original artworks created during the residency could be selected for inclusion in Liberty London’s 2028 Interior Fabric Collection. The residency began with a three-day induction program introducing participants to Qatar's natural history and architectural traditions.
Hassan Al Emadi, Chief Commercial Officer of Msheireb Properties, highlighted the importance of drawing on local history for modern innovation, noting that heritage remains a vital source of inspiration for the future. Dr. Waseem Kotoub, Country Director for the British Council Qatar, added that the program provides designers with crucial access to international networks and hands-on learning.
The launch coincides with the first anniversary of Liberty Home Msheireb, marking one year since the historic British design house established its first physical presence in the Middle East. Genevieve Bennett, Head of Design for Home & Interiors at Liberty, described the Doha location as a meeting point between British creative heritage and contemporary Qatari culture.
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